SAP: Optimistic About Latin America

Claudio Muruzabal, president of SAP Latin America. The firm succeeded in Brazil despite last year's economic turmoil, a factor that explains optimism about Mexico.  (Photo: SAP)


Software giant upbeat about Mexico and Brazil this year.

 

BY JOACHIM BAMRUD

 

Despite the economic slowdown in Latin America, Germany-based SAP – the world’s largest business software company – is bullish on the region.

 

“We have a positive outlook for business in the region, based on our own results,” says Claudio Muruzabal, president of SAP Latin America.

 

That includes Mexico, which is seeing turmoil as a result of US President Donald Trump’s plans to impose a tax on imports from the country and renegotiate the North American free Trade Agreement (NAFTA) that ties the US, Mexican and Canadian economies.

 

SAP has seen sustained growth of ...

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Keywords: Brazil, Cloud, Gartner, Germany, IDC, Mexico, SAP, Trump
 

 

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